Not on the High Street is the ultimate self expression destination. The brand has built presence that has made it the "go to" destination for gift buying. The challenge however, was to take that one step further and allow people to find the products that help them express themselves and their individuality. From careful curation to gifting apps, from personalised products to Father's day tools it's time to discover the 'Wonder of You'.

• Digital Creative Direction

• Experience Strategy

• Design